From correspondents in Maharashtra, India, 11:44 PM IST

Veet, world’s number one hair removal cream, is introducing in India an all new range with special skincare ingredients. Now there is a new Veet for every skin type - Normal, Dry and Sensitive Skin. With its superior formulation, Veet leaves your skin silky smooth and feminine. New Veet works in only 3 minutes, providing a quick and convenient way to remove hair.

New Veet comes with international ingredients to give best care to every skin type: Lotus Milk and Jasmine for Normal Skin, Wheat-germ Oil and Orchid for Sensitive skin and Shea Butter and Lily for Dry Skin. New Veet was developed to give a smoothness experience like never before. Veet continues to come with the ‘Perfect Touch Spatula’ for convenient application and removal. Veet’s new range is priced at Rs 65 for 60gms and Rs 35 for 25gms.

Launching the all new Veet range, Mr. Chander Mohan Sethi, Chairman and Managing Director, Reckitt Benckiser (India) Ltd said, “We’ve created a great new cream range to give women smoother skin for longer. New Veet combines the ease of use and convenience with special ingredients to give care for every skin type. A truly wonderful product that consumers will love!”

To launch the new range, Veet is coming with an exciting new TV and Print campaign. The new campaign expresses the confidence and femininity that comes with touchable smooth skin. Katrina Kaif, supermodel and film actress, continues to be the brand ambassador and the main protagonist in the campaign.

Source: Press Release Distribution via India PRwire